As Mirvac’s National Retail Marketing Manager, Janice Cavanagh is responsible for Australia-wide marketing across more than 34 shopping centers.

“Previously Mirvac had no way of creating and controling both online and offline marketing at Centre level, which pushed responsibility and workload back to Group Marketing. Obviously this resulted in poor use of resources and an inability to respond quickly or effectively to Mirvac needs.

In researching a product to control our websites and online marketing functions we were advised to investigate Blocks. Blocks facilitates the contribution, control and management of all stakeholders, at all levels, and provides significant ef- ficiency in centralizing our digital marketing material along with a host of other smarts. Already Blocks has been well received, was easy to learn and is very effective. It provides Mirvac Centres a responsive marketing tool and ties in with our loyalty programs, online campaigns and general marketing functions. Having seen its implementation, I am confident that Blocks will facilitate a united front with our marketing for a long time to come.”

Janice Cavanagh National Retail Marketing Manager Mirvac Investments

My name is Natalie Morey, director of The Lifestylers Group and I am also a Business 3000 Committee Member. As part of my Business 3000 Committee role, I am responsible for updating the content on the Business3000 Website, which is run by Square Circle Triangle using the Blocks website system.

It is quite different from other sites which I have worked with. Why? It offers a more comprehensive data storage facility than existing sites I am familiar with.

It also allows numerous people to have access to the site, should they want to update content. However, only select users have permission to approve the work. This is a great facility as it provides different people with access to the site, yet there is an approval process on the system, which means that the data imputed can be controlled, reviewed and then approved. This is a feature which I particularly like. It also provides a rather nifty facility, allowing you to track all the changes you make. Again, this is a great tool if you wanted to revert back to previously stored data or content. No re-typing needed. We like that.

Regards Natalie Morey | Director The Lifestylers Group

www.b3000.org.au

Being an international company, SensorConnect Pty Ltd relies heavily on the web and online marketing for lead generation and PR. 

As we are constantly changing and moving our business forward at a great pace, we are very active in the
content management of the site and take our online marketing seriously. 

Our customers need to see our business as it evolves and our publicly facing material needs to reflect this.  Capturing leads and following up on leads is an integral part of our marketing strategy.

Our most recent site design has proven to provide exceptional ‘stand out’ with our clients particularly in the US, and some challenges with content management due to its complexity and layout.

After reviewing several products Blocks was the best and only product capable of our content management requirements and due to the geographic disparity of our branch offices, Blocks also allows us to centralize and manage our global
marketing resources and contacts.

Marcus Zeltzer
Vice President, Marketing and Operations

For the Foundation’s purposes it gives flexibility in managing reporting and acquittal of grants - the ability for the grantee to submit reporting and photos of their project directly into Blocks, which in turn means we can directly upload photos to our site and save them centrally.

Another advantage is the ability to manage information for our annual distribution reports with the grantees able to submit information directly on to blocks. This gives us flexibility in managing our website, keeping it current with new information, keeps all website information centralized and able to be managed by a number of people.

Janet Hirst
Chief Executive Officer
The Ian Potter Foundation